Monday, 29 July 2013

Bait and Switch


I just received a rather humorous e-mail entitled “Installing a Husband”.  It began as a letter to Tech Support and stated:                    
“Last year I upgraded from Boyfriend 5.0 to Husband 1.0 and
noticed a distinct slow down in overall system performance,
particularly in the flower and jewelry applications, which operated
flawlessly under Boyfriend 5.0.
 In addition, Husband 1.0 uninstalled many other valuable programs,
such as Romance 9.5 and Personal Attention 6.5, and then installed
undesirable programs…”

In part Tech support answered “…keep in mind Boyfriend 5.0 is an Entertainment package, while Husband 1.0 is an operating system…this operating system has limited memory and cannot learn new applications quickly…”

This reminded me of a line from Paul Tripp who told of a couple who came to him for counseling.  The distraught wife lamented,”This is not the man I married” to which Paul responded, “No, this is the man you married, the man you dated was a fake.”

What is it that makes a woman who couldn’t spell NFL turn into a huge pro football fan? Or what would make a man who detests shopping spend hours at the mall, going from one store to another without complaining.   I’ll tell you what - it’s called dating.

In retail marketing this might be referred to as “bait and switch”.  The store offers “up to  65% off” on all items in the store.  In reality there is only one item in the store that has 65% off and it is an obsolete piece of electronics that no savvy buyer would consider.  The ad got you into the store on a false pretense.  Once there you realize that most items are 5% to 10% off.

Perhaps if you feel as though you were deceived during the dating years or if in fact you were the perpetrator of such a farce why not go to your now significant other and propose an “Annual Dating Month”.  Pick a month and each year for that month you will both willingly and gladly do the things you did when you were dating.  These could be things that you truly enjoyed together but have been less than intentional in doing them.  Or, the activities may be ones that one or the other of you said you liked to do but in reality you did not.  You were just trying to please the other.  Well if it would still please them do it during this month without grumbling and complaining.

 
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